Design for Emotion introduces you to the why, what, when, where and how of designing for emotion. Improve user connection, satisfaction and. Authors: Trevor van Gorp ยท Edie Adams Design for Emotion introduces you to the why, what, when, where and how of designing for emotion. Improve user. Design for Emotion. Trevor van Gorp and Edie Adams. DOI: / Design for Emotion is.

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Design for Emotion – Trevor van Gorp, Edie Adams – Google Books

Improve user connection, satisfaction and loyalty by incorporating emotion and personality into your design process. Selected pages Title Page.

Other recent works include contributions to Deconstructing Product Design by William Lidwell and articles for Boxes and Arrows, a noted industry web magazine. Formerly a user experience consultant at nForm User Experience, a leading Canadian User Experience firm, Trevor created information architecture, performed interaction design and conducted user research and usability evaluations for clients like the City of Edmonton, Comcast, Ancestry.


Her innovations have been recognized with over 50 US patents. Edie is trained in occupational ergonomics, product design and design research.

Design for Emotion introduces the A. He holds a M.

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Common terms and phrases A. The conscious and unconscious origins of emotions fkr explained, while real-world examples This book offers a way to harness emotions for improving the design of products, interfaces and applications while also enhancing learning and information processing. To begin her career at Microsoft, Edie led a team in the research of physical, cognitive and emotional interactions of people and products for Microsoft Hardware and Strategic Business Divisions.

Design for Emotion introduces you to the why, what, when, where and how of designing for emotion. This isn’t just another design theory book resign it’s imminently practical. My library Help Advanced Book Search. Trevor has given presentations on the topic of designing for emotion at conferences both in North America and internationally. Account Options Sign in.

Presently, he helps his clients develop more usable, useful and pleasurable websites, applications and products as the gorpp of Affective Design Inc. The conscious and unconscious origins of emotions are explained, while real-world examples show how the design you create affects the emotions of your users.


Trevor van GorpEdie Adams. ElsevierJul 6, – Computers – pages.

Design for Emotion will help your designs grab attention and communicate your message more powerfully, to more people. Trevor is the author and editor of affectivedesign. His master’s thesis focused on developing an understanding of how emotion affects and is affected by design. Explains the relationship between emotions and product personalities Details the most important dimensions of a product’s personality Examines models for understanding users’ relationships with products Explores how to intentionally design product personalities Provides extensive examples from the worlds of product, web and application design Includes a simple and effective model for creating more emotional designs.

Contents 1 Why Design for Emotion?